Luma

Update, September 2026: Luma’s current video model is Ray3.2, and the product is now simply called Luma (Dream Machine is the older name). Paid plans start at $30/month, and there is no longer an ongoing free plan. Other details below date from January 2026.

Luma Dream Machine prioritizes speed and accessibility. With generation times around 120 seconds (compared to several minutes for competitors), it’s ideal for rapid iteration and quick creative exploration.

Key Features

Ultra-Fast Generation

Generate 5-second videos in approximately 2 minutes:

• Significantly faster than Runway or Sora
• Quick iteration cycles
• Test ideas rapidly
• Efficient workflow

Camera Motion Controls

Direct camera movement in your videos:

• Pan (horizontal movement)
• Tilt (vertical movement)
• Zoom (in/out)
• Orbit (around subject)
• Static (locked camera)

Keyframe Animation

Define start and end states:

• Upload two images
• Dream Machine interpolates between them
• Control the transformation
• Create smooth transitions

Loop Creation

Generate seamless looping videos:

• Perfect for backgrounds
• Social media posts
• Website animations
• Ambient content

Getting Started

1. Visit lumalabs.ai/dream-machine
2. Sign up for free account
3. Get 30 free generations per month
4. Enter prompt or upload image
5. Select camera motion
6. Generate in ~2 minutes

Pricing Tiers

Yearly billing saves up to 20%. Luma no longer lists a free plan.

Camera Motion Examples

Best Practices

• Use image-to-video for better control
• Combine with keyframes for transitions
• Generate multiple variations quickly
• Use loops for social backgrounds
• Test prompts fast, then refine